Strategic pivot, design and development.

The CIO Executive Council is a community of Chief Information Officers and other high-level IT professionals from corporate, nonprofit, education, and government backgrounds, gathered together by the International Data Group, a giant technology media, data, and marketing firm responsible for such well-known brands as PCWorld, MacWorld, and CIO Magazine.  

The CIO Executive Council created the CEC Exchange, which had originally been envisioned as a community space for their CIO members to share things of mutual interest. Two years in, the log-in only service was largely unused by the incredibly busy C-Level executives who were members of the Council.  

CEC Exchange uses Salesforce to manage information about each user in their membership pipeline. On the Drupal side, the site contains several main sections that each have their own exclusive resources and content. These sections require a subscription to access. Using a combination of the Salesforce Suite and the Organic Groups module, the site regularly retrieves updated information from Salesforce and syncs it with the Drupal user list, tracking their subscriptions by assigning them to the appropriate groups. The site’s dashboard displays specialized tiles that administrators have full control over, allowing them to highlight featured content and the most sought-after resources within each section for subscribed users. Site visitors and users without a subscription can still see the content that is available from each subscription package, but receive an admin-customizable call to action specific to the content they are attempting to access when they click on a tile from the dashboard.