We were able to deliver modern visual stylings and multimedia capabilities that loaded quickly and performed optimally, while incorporating best practices for analytics, social media integration, and search engine optimization.

In addition to informing prospective students and their families about the school, the site met the needs of other important stakeholders such as current parents, current students, alumni, faculty, and staff— each of whom had their own needs from the site. The site also housed faculty and staff human resource forms and information, serving as an intranet behind the scenes.

Working with Yale ITS and the Press, we successfully implemented a nightly sync that queries their SQL Server for changes made in the last 24-hrs and updates the records in Drupal in under 15 minutes every night at midnight.

We recommended a rapid, iterative, agile approach to migrate each static HTML site into database-driven websites using the University’s identity management system, Shibboleth. To achieve the highest value within the budget, each department, working with a Last Call producer, could decide how to prioritize tasks for migration, training, and new feature development.

To accomplish the overall project, LCM divided the total grant and project scope into a series of one-week sprints, two sprints per department. We met with each department to develop and prioritize the initial backlog of desired tasks for each department site. Each sprint started with a sprint planning meeting, which included department web teams as collaborators. Some departments were able to prioritize training, enabling them to do more manual migration of content, which in turn freed up sprint time for LCM to do more new feature development.

Census data is extremely important for the Higher Ed community, but the information is only as good as it is accessible. Working closely with the Swarthmore staff, LCM pinpointed what information was the most critical and sought after by administrators and researchers viewing the data. Graphs were designed to optimally visualize survey question responses and search functionality created to easily explore by survey question, institution type and related filters.

We already knew that USM.edu was an aging Drupal 6 site that was slow and difficult to update under the hood, but furthermore, site admins had little to no visibility into the performance of the platform, coupled with limited functionality and almost no reporting tools. Beyond Drupal 6 quickly becoming end-of-life from a development standpoint, USM agreed that from the marketing ROI perspective, it was time to move to Drupal 8. 

Due to Last Call Media’s long-standing working relationship with the University of Southern Mississippi, we were able to break ground quickly. The marketing and IT teams on USM and LCM agreed to work iteratively by first focusing efforts on launching a pilot site on Drupal 8 and prioritizing additional departments and colleges after the initial launch. This allowed the LCM team to formulate a focused yet creative digital strategy that would get into the hands of the USM audiences faster and allow for user feedback to inform future, more complex, development and content needs. Additionally, USM was able to communicate directly with the Acquia Certified Drupal 8 developers and architecture consultants at LCM, to provide expertise on best practices and development techniques. This direct line of communication with our certified team gave USM confidence in their ability to develop the new Drupal 8 platform alongside us. Some Acquia technologies we used on USM.edu are Acquia Cloud, Acquia Cloud Shield, Acquia Cloud Edge, Acquia Search, and Acquia Ready. The Acquia platform allowed USM to maintain a homogenous interface to their new Drupal 8 product and the workflow tools have allowed internal and external developers to collaborate in building new features and has made the quality assurance and release process consistent and seamless.

Since the relaunch of USM.edu on Drupal 8, feedback on campus has been overwhelmingly positive. The community was engaged and involved along the way, so it was a huge moment on campus when the site went live. 

There have even been some tangible technical results that the school benefited from almost immediately. One of the key results the site achieved was a sub-second page load for the homepage, despite using a video in the hero region. To accomplish this, we worked with the USM development team to obsessively reduce and minify front end assets, prefer CSS over images for presentational styling, and to lazy-load large assets not required for the initial pageview. Throughout the process, we tested using a front-end performance benchmarking tool (Phantomas) to keep us on track and efficient.  

We’ve worked alongside the College of Natural Sciences at UMass Amherst on numerous projects. These projects have included the migration of department sites and functionality into Drupal 7, as well as ongoing consulting on and the implementation of new functionality, such as event sharing across all departmental Drupal websites. In addition to Drupal, we’ve assisted with WordPress, Joomla, and even DevOps needs for their internal server infrastructure.